Buying car insurance is always bureaucratic, it requires numerous calls and tons of paperwork. But the multinational insurance company Tokio Marine took on the challenge of simplifying and making it more friendly, and we helped them in creating an identity that matched their principles.
Agency: Santa Clara
Client: Tokio Marine Seguradora
Creative VP: Leo Ávila
Creatives: Rodrigo Brescia, Paulo Eugênio, Mauricio Blazeck
RTV: Priscilla Sanches, Suellen Burgoa
Account Management: Paula Porto, Mariana Mozzaquatro
Media: Vinicius Xavier, Danilo Rezende, Cesar Ribeiro
Clients' approval: Priscila Fernandes, Mônica Barros, Luciane Muruzaki
Production: Histeria!
Direction: Jannerson Xavier
Concept/Art Direction: Amália Lage
Illustration: Amália Lage
Motion: Amália Lage, Gabriela Zaneti
Sound Design: Lucha Libre
Project Manager: Marcelo Moreno
